PAUL CESARI

Walmart is one of the largest retailers in the world. Walmart's growing presence in the eCommerce space sky rocketed over the past years thanks in part to a dedicated and elite digital marketing team. As the retailer continue to focus on developing their omni-business, I've had the pleasure of helping execute nuanced marketing paid media campaigns targeting a wide variety of objectives from sales to app downloads to brand awareness.

Pursuit is the leading strategic advertising agency for luxury brands with a specialization in crafting thoughtful marketing campaigns covering both traditional and digital medians. While at Pursuit, I assisted in developing and executing these campaigns by leveraging retargeting strategies as well as market research tools to identify highly qualified customers. 

COED Media Group is an innovative media firm that prides itself in creating engaging content for it's loyal reader base. COED not only produces multimedia for their own editorial network, but they often work alongside other companies as an affiliate partner. I helped convey COED's unique voice through a multitude of social media channels, organized digital media strategies, improved engagement on posts, and aided in the brand development of this outlet.